Retail Sales & Service (RSS)
Equipping Retail Associates to Drive Sales and Build Customer Loyalty
In today’s competitive retail environment, customers have endless options and access to information. To create loyalty and increase sales, retail associates must go beyond basic service and deliver value in every interaction.
This interactive, skill-based program is designed to strengthen core service behaviors and build selling confidence through real-world scenarios, skill practice sessions, and strategies for enhancing customer interactions in all retail service environments.
MOHR Retail’s Retail Sales & Service (RSS) provides the strategies, and 3 essential service skills needed to create a welcoming customer experience:
✅ Focus on the Customer
✅ Maintain or Enhance Self-Esteem
✅ Provide Efficient Service

Participants Will Learn to:
- Ask Purposeful Questions – Uncover customer needs and preferences through engaging, insightful questions
- Sell Value – Communicate product features and benefits to match customer needs
- Listen to Reinforce Decisions – Validate customer choices and build confidence
- Expand the Sale – Identify opportunities to suggest complementary products or services that enhance the customer’s experience and meet additional needs
- Close the Sale – Effectively guide customers to make confident buying decisions
With these skills, retail teams will be able to deliver exceptional service, build stronger customer relationships, and drive sales performance by confidently overcoming objections; gaining customer’s loyalty and commitment.

