Every year retailers spend billions training store associates. On average, a store associate spends 53.8 hours every year training. So why do 71% of shoppers feel that retail associates aren’t knowledgeable or helpful? Something doesn’t add up. MOHR Retail has been working with our partners at Axonify to solve this problem, and we’re excited to…
The riddle many training departments are facing—and are increasingly frustrated by—is how to get all that excitement and energy from the training to carry on in the field long after the event itself. What we often see is that there’s a lot of focus and attention on the implementation. Maybe it’s being rolled out at…
When we’re working with a client who is charged with implementing retail sales training or other learning initiatives, one of the early questions we like to ask is, “What is the role of senior managers in developing their people?” What comes next is not always encouraging. While many understand the importance of what happens back…
